This workshop is designed to provide your association with vital insights to maximise your association's knowledge and to enable a clear path to get started. In this Leadership Workshop, you will learn the following trends and strategies to drive your association's growth and member experience: Digital Marketing Trends: Learn the digital marketing terms and strategies you can adopt to increase brand exposure and awareness. The Member Journey: Your Blueprint for exceptional Recruitment, Engagement and through to Retention The Future Association: What does the future look like for associations? How can you prepare today for tomorrow?